Press & Partners
Media Kit
Tell the story correctly. Tools, approved language, photos, and a fact sheet — all in one place.
Fact Sheet
One-page facts.
- Beneficiary
- Lemons of Love
- Fundraising goal
- $100,000
- Campaign motto
- Every dollar to love. Every bad idea to the car.
- Mission phrase
- Racing for Real People
- The car
- A 993-shape Porsche fundraising device in lemon/navy/cream livery
- Race series
- 24 Hours of Lemons (inspired by, not affiliated with)
Approved Language
Use these lines.
- "A terrible Porsche for a beautiful cause."
- "Every dollar to love. Every bad idea to the car."
- "Shaken. Slow. For Love."
- "$100K for care. 2 cylinders for speed."
- "Underpowered for a purpose."
- "The car is the joke. The mission is not."
Placeholder
Asset download links (wire to a /press hosted folder)Tone Guardrails
Do
- • Aim humor at the car, the team, and racing delusion.
- • Always credit Lemons of Love.
- • Keep the mission line in headline placement.
Don't
- • Make jokes about patients, caregivers, cancer, or grief.
- • Make the martini concept alcohol-forward.
- • Imply Porsche / Martini / Le Mans endorsement.